Loving Hands Group

lovinghandsgroup.com
lovinghandsyoga.com
juditheugenedesigns.com

One client. Three websites. Four weeks. When a popular hosting service ended support for its point-and-click website builder, The MarketFarm rebuilt all three websites for a single small business. The design parameters were to retain all existing content and recapture each site’s cosmetic appearance – but also to make them more intuitive for visitors and easier for the owner’s small team to administer.

The sites were built using a single technology platform to assure consistency in back-end operations. The front end of each was customized to look like a next generation of the previous website, but navigation and information flow was reorganized to reflect the likely needs of varied audiences. Content was mapped and manually carried to the new sites.

 Sites incorporate:

  • Custom configuration of Weaver II sub-themes on WordPress
  • Simple e-commerce
  • Dynamic lists for cascading site updates when new information is added
  • Integration of proprietary e-mail marketing

Websites developed and supported by The MarketFarm have these four elements in common:

  • The WordPress content management platform
    • High reliability, low cost and easy administration 
  • Striking appearance
    • Based on each client’s personal preferences
  • Purposeful design
    • From words to layout to navigation, they’re as simple or exciting as needed to meet objectives established before technical work began.
  • Accountability
    • Detailed analytic reporting, as needed, through Google Analytics, an industry standard that adds no additional cost

Contact us to discuss how our common sense and expertise in affordable, effective websites can work for your organization.

 

 

Hanna Perkins Center

www.hannaperkins.org

A bright, consumer-oriented design for a non-profit organization that has a complicated message to communicate, because it provides a wide range of services for multiple constituencies. The most important design parameter was to create navigation that allows visitors to self-segment by audience, and quickly access the most relevant information. Also important were an ability to easily update the home page with current information about events and programming, and to create a hub for programming, fundraising and other activities.

Site incorporates:

  • Custom configuration of a standard WordPress theme on the Genesis framework
  • Integration with Paypal fundraising, Eventbrite registration, and Mailchimp e-mail
  • Dynamic home-page slider
  • User-selected home-page tab section
  • 200+ pages at launch
  • Multiple menus with pull-downs

Websites developed and supported by The MarketFarm have these four elements in common:

  • The WordPress content management platform
    • High reliability, low cost and easy administration 
  • Striking appearance
    • Based on each client’s personal preferences
  • Purposeful design
    • From words to layout to navigation, they’re as simple or exciting as needed to meet objectives established before technical work began.
  • Accountability
    • Detailed analytic reporting, as needed, through Google Analytics, an industry standard that adds no additional cost

Contact us to discuss how our common sense and expertise in affordable, effective websites can work for your organization.

Wood Trader Framing

www.woodtraderframing.com

A visually striking and dynamic website designed to display a frequently updated portfolio of images. Design parameters included a sophisticated and upscale appearance that reflect’s the cozy physical location of the business. Updating the images and other site content needed to be easily manageable on a near-daily basis by a non-technical administrator in the business.

Site incorporates:

  • Custom configuration of a standard WordPress them on the Genesis framework
  • Photo gallery functionality
  • Integration with best-of-breed e-mail marketing

Websites developed and supported by The MarketFarm have these four elements in common:

  • The WordPress content management platform
    • High reliability, low cost and easy administration 
  • Striking appearance
    • Based on each client’s personal preferences
  • Purposeful design
    • From words to layout to navigation, they’re as simple or exciting as needed to meet objectives established before technical work began.
  • Accountability
    • Detailed analytic reporting, as needed, through Google Analytics, an industry standard that adds no additional cost

Contact us to discuss how our common sense and expertise in affordable, effective websites can work for your organization.

SCE Limited

www.scelimited.com

A clean, simple layout designed to quickly present the service offerings of a small consulting practice. Design parameters included a bright color palette and a sophisticated, streamlined appearance in line with that of other high-end consultancies.

Site incorporates:

  • A custom theme built on WordPress;
  • Simple e-commerce
  • Integration with best-of-breed e-mail marketing
  • Permission-based access to select content
  • Customized landing pages for specified clientele.

Websites developed and supported by The MarketFarm have these four elements in common:

  • The WordPress content management platform
    • High reliability, low cost and easy administration 
  • Striking appearance
    • Based on each client’s personal preferences
  • Purposeful design
    • From words to layout to navigation, they’re as simple or exciting as needed to meet objectives established before technical work began.
  • Accountability
    • Detailed analytic reporting, as needed, through Google Analytics, an industry standard that adds no additional cost

Contact us to discuss how our common sense and expertise in affordable, effective websites can work for your organization.